So, a few years ago, American Express* sponsored a campaign to raise awareness about the near-universal economic benefits of shopping at locally-owned & operated business, as opposed to at the omnipresent big-box stores and internet retailers. Modestly, the program was called "Small Business Saturday" and the idea was to inspire folks to consider - even if just for one day a year - the impact and importance of shopping locally. We believe in contributing to our local economy, and want to make it even easier for you to do so, also! With that in mind, to celebrate Small Business Saturday, we are offering 20% off all winter apparel (yeah, even the stuff that we just unboxed this week!) from Friday, November 29 thru Sunday, December 1! Not convinced? Well, here are some quick statistics about keeping it local!: buylocal   *Yup! I know what you're thinking! We also appreciate the considerable irony that a global corporation is responsible for Small Business Saturday. The momentum that the initiative has built up since 2010, though, is incredible, and - honestly - any reason to get behind keeping our money in our local communities is worth supporting & being excited about.

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